The use of partners is intended to monetize the work and bring results.Hence, the objective of the study and its usefulness will be agreed between the researcher and the partner. Funding will be provided through sponsorship of companies, organizations, and countries. This will help to enhance the corporate social responsibility of philanthropic partners by creating greater brand value as an organization, company or country, using them as a support model to encourage study and development.

To develop independent research on entrepreneurship models based on the world’s 500 most successful companies, Quonoon uses a partner-based financing system. Each researcher can function as a self-sufficient partner or can be sponsored by an investment partner. The benefit of the investment partner,  that may be a company, organization or country, is that he or she may set up a company with the researcher. It may also be the case that the researcher can acquire multiple sponsors with a limit of five. This partnership model promotes corporate social responsibility on a large scale by providing philanthropic partners with a working scheme that helps them create values in terms of brand, corporate culture, business, organization, professionalism, or country.

Today’s communication is built on the meaning and values of leaders; the media turn leaders into powerful brands that support projects and big business. Perhaps one of the historical examples of the importance and value of membership and association is the story of Jeff Bezos and Google. In 1998, Amazon founder Jeff Bezos contributed $1,000,000 as Google’s investment partner when the project was in development. Years later, when Google went public in 2004, the company and the capitalization was made possible through a number of partners, which  were the investors. Google was launched in 2004 with an initial public offering of $85 per share, in August 2018 the shares reached a value of $1575. Google was founded by Larry Page and Sergey Brin, both of whom are now among the 12 richest partners in the world.